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A Luxury Watch Buying Guide

By Angus Jenkins on 5 November 2012

6 Things to Consider When Buying a Luxury Watch

Of course there's a myriad of elements to consider when purchasing a Swiss watch - but we reckon these points can be boiled down to just 6 key considerations:

FORM & FUNCTION

With the myriad of styles available, think about where and when you’re likely to wear the watch. Understated elegance for evening wear, statement styles for boardroom standout, or GMT functions for globe trotters - there’s a watch for every occasion.

SIZE MATTERS

It’s a personal preference but generally speaking most watches will fit most wrists. The scale of the watch on your wrist is a matter of individual taste. Current styles favour slightly bigger cases with 39-45mm on average for men, 28-35mm for women.

IT'S ALL ABOUT THE DETAIL

Materials and craftsmanship are the measure of a fine watch. Look out for high grade steel, precious metals, engraved detailing on the dial and exposed movements. Ultra-tough PVD coating and scratch resistant ceramic are also popular choices.

WHAT'S ON THE INSIDE

The beating heart of a Swiss watch – hand-wound, automatic or quartz movement? Find out what’s driving the watch and look for highly accurate ETA, Valjoux or in-house developed movements that will stand the test of time.

HISTORY

For more than two centuries, Switzerland has been synonymous with haute horology – the art of fine watchmaking. This concentration of tradition, skills and innovation ensures that ‘Swiss Made’ guarantees the highest quality craftsmanship and accuracy.

AUTHORISED DEALER

We’re biased of course, but it really does pay to buy from an authorised dealer where your after sales service is fully supported by both our expert consultants and the brands’ international warranty.

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Categories: BUYING GUIDES

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